Intellectual property (IP) is the result of a person or business’ intellectual or creative endeavor which produces something new and original, and can subsist in works including inventions, products, designs, branding, publications, specifications as well as trade secrets and confidential information.
Often, the immediate goal for creators and innovators is to commercialise their intellectual property (IP) for a licence fee, royalty or sale price to recover the cost of development at a minimum. However, the commercialisation of IP assets can lead to multiple and sustainable revenue streams. To support this return, IP owners need to maintain control over the commercialisation including by:
• knowing when to keep a secret;
• reconciling ownership in developments and improvements;
• ensuring exclusive rights exist to adapt, modify, re-configure and potentially register the IP; and
• establishing controls through written agreements or contracts.
In this session, we will explore the ways in which IP owners (including creators and innovators) can ensure their rights are being captured and leveraged effectively from an IP perspective.
Who should watch
Startups, developers, creators, innovators, financial planners, accountants, lawyers and those interested in Intellectual Property
Level of expertise
This webinar will cover the essentials of IP ownership and no prior exposure is required.
Free for Sladen Smart Members - Sign up or Login to Sladen Smart to register.
COST: $99.00
7 attendees - $550 (normally $693, saving $143)
8 attendees - $610 (normally $792, saving $182)
9 attendees - $680 (normally $891, saving $211)
10 attendees - $730 (normally $990, saving $260)
If you register more than one attendee, discounts apply:
2 attendees - $190 (normally $198, saving $8)
3 Attendees - $275 (normally $297, saving $22)
4 attendees - $355 (normally $396, saving $41)
5 attendees - $400 (normally $495, saving $95)
Once you have registered you will be sent a receipt and then soon after a personalised link to access this webinar via zoom.
IF YOU HAVE NOT RECEIVED A ZOOM LINK WITHIN 30 MINUTES OF REGISTERING, PLEASE CONTACT US.
You can register up to 10 individual attendees, each person will be sent a personalised link to join. You will be unable to share your link to the live webinar. The event will be recorded and emailed to all registered attendees the day after the event.
Presenter
Laura Bentley
Associate
Laura is an Associate in the Intellectual Property practice group, where she assists clients in the registration, enforcement and commercial distribution of intellectual property assets. Laura strives to empower her clients’ businesses to prosper through effective, personalised IP advice and strategy.
Laura’s principal areas of practice include:
registration and enforcement of intellectual property in Australia and overseas
identification, protection and compliance advice
commercialisation
intellectual property infringement disputes
branding advice
trade mark opposition proceedings and non-use actions in Australia and overseas
managing trade mark portfolios
drafting sale, transfer, assignment and licence agreements
drafting commercial contracts including supply, distribution, manufacturing, marketing, services, consultancy, research, confidentiality, sponsorship and royalty agreements.
View Laura’s full profile here