A Burger with the Lot – ‘Big Jack’ is not deceptively similar to ‘Big Mac’

A Burger with the Lot – ‘Big Jack’ is not deceptively similar to ‘Big Mac’

On Thursday 16 November 2023, the Federal Court handed down the decision McD Asia Pacific LLC v Hungry Jack’s Pty Ltd [2023] FCA 1412 (McD) where it was held the trade mark ‘BIG JACK’ and ‘MEGA JACK’ were not deceptively similar to McDonald’s registered trade marks ‘BIG MAC’ and ‘MEGA MAC’.